Breastfeeding and Media: Exploring Conflicting Discourses That Threaten Public Health

1. Breastfeeding and the Media 2. "Where the mother's milk is insufficient...": The Commodification of Infant Feeding and the Demise of Breastfeeding 3. Infant-feeding in the 20th Century: Shifting Media Messages and the Role of the "Expert" 4. Breastfeeding Promotion, Formula Marketing and the Role of Health Professionals 5. "So you're going to have a baby?": Breastfeeding Messages in Parenting Guides and Children's Books 6. From the Milky Man Vest to Nursing on the Throne: Breastfeeding Representations in Fictional Television 7. Reality Television Programs and the Failure Narrative 8. "The New Boob Tube?": Education, Entertainment, and Viewers' Perceptions of Breastfeeding on Social Media 9. Marginalized Milk: "Extreme" Nursing, Milk Exchange, and Erotic Breastfeeding 10. Concluding Thoughts: Media's Role in Improving Breastfeeding Success