Summary E-Commerce
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- Artikel-Nr.: 10121938
Beschreibung
1.History of the Internet (when? Why? Background? Political background?)2.Difference between www and Internet / Who invented www3.Typical services of www4.Technical background (what inventions, how many listeners)5.New Economy6.Some Definitions7.B2C /B2B/C2B/C2C8.What is Intranet / Extranet?9.Information Society10.Five key drivers11.Moore's law12.Web 2.013.Comparing services of Web 1.0 and Web 2.014.Push & Pull Communication15.1-2 mega trends16.Attributes of value added17.Revenue sources18.Social media (criteria)19.Small world (what is the idea? Where used?)20.Storytelling21.Viral Marketing (+ examples)22.Marketing in eCommerce
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