Strategic Priorities in Competitive Environments: Multidimensional Approaches for Business Success

Chapter 1: BSC-based Evaluation for the Factors Affecting the Performance of Wind Energy Companies.

Hasan Dinçer, Serhat Yüksel, Gözde Gülseven Ubay, Hüsne Karakus

Bulent Yaman, Nildag Basak Ceylan and Ayhan Kapusuzoglu

Chapter 3: The Impact of Research and Development Expenditures on the Value Relevance of Accounting Items.

Melik Ertugrul

Marco Remondino  and Enrico Ivaldi

Chapter 5: Benchmarking competitive market environment using market-based database.

Ipek Gürsel Tapki

Chapter 6: Examination of Effects of Competitiveness on Businesses and Countries.

Zafer Adiguzel

Chapter 7: The Spirit of Business Life: Entrepreneurship.

Ercan Karakeçe  and Murat Çemberci

Chapter 8: Transaction Cost Theory.

Kudret Celtekligil

Chapter 9: Strategies for the Robust Banking System and the Determinants of the Commercial and Participation Banks Performance in Turkey Evidence from A Panel Data Analysis.

Chapter 10: Classification Performance Comparison of Artificial Neural Networks and Support Vector Machines Methods: An Empirical Study on Predicting Stock Market Index Movement Direction.

Senol Emir

Selin Sarili

Chapter 12: Increasing Customer Satisfaction in Strategic Communication Studies: Excellence Awards in the Transportation Sector.

Ihsan Eken  and Basak Gezmen

Chapter 13: Significance of Non-Monetary Forms of Capital: Importance of Social Capital.

Arif Orçun Söylemez

Chapter 14: The Role of R&D Investments on Labor Force: The Case of Selected Developed Countries.

Halim Bas  and Ismail Canöz

Chapter 15: A CAMELS Analysis of Selected Banks in Turkey After the Crisis in 2008.

Mustafa Eser Kurum  and Eray Öztürk

Chapter 16: The Effects of Trade Wars between US and China on the Financial Performances of the Companies.

Chapter 17: Brand Coolness in a Competitive Environment: An Empirical Study on Starbucks Turkey.

Aysen Akyuz  and Fatih Pinarbasi